Ed Westwick, Spokesmodel

Modeling is such hard work.

Just ask our favorite Gossip boy, Ed Westwick, 21, who has signed a deal to be the new face and feet of K-Swiss.

Uuuhhh. Oookay. That isn’t exactly Armani.

Ed is reportedly being shot in New York City holding tennis balls, rackets and guitars for upcoming television and print ads for K-Swiss’ Classic shoe that will debut in February.

“It's going to be very Brit cool, blending tennis and music.”

We have serious doubts about how “cool” these ads will be considering K-Swiss are only about one step above Sketchers on the Bitchin’ Scale.

Oh, Ed, if this is where you’re career is headed, we have serious concerns about your longevity after Gossip Girl. We don’t want you to be the next Craig Sheffer.

Who, you ask? Exactly, we say.

(Hint: Think Some Kind of Wonderful.)